Neutral Axis

Creepy Facebook Sponsored Stories

by on Dec.11, 2012, under Uncategorized

Facebook has this thing called “sponsored stories,” which are advertisements that appear within your news feed.  It’s usually something along these lines, saying that a friend likes such and such.

The catch is that my friend who likes Rolling Stone had nothing to do with that item.  He doesn’t even know I’m seeing it.  He may object to Frank Ocean and Green Day being on the Top 50 albums of 2012 list, but it sure looks like he “liked” it.

Facebook discloses that they do this, but I think it’s creepy that they don’t include that same ad in the user’s feed so that we can be aware of when it’s happening.  The way it ought to work is, if not to ask permission first, at least make it so the user can delete it after the fact.

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